Social Enterprise & Green Business Marketing
What comes to mind when you think of Mexico? Is it the variety of vacation opportunites and beaches? Or maybe you think of coffee, chocolate, tequila or other popular Mexican exports. Or perhaps what comes to mind is the wide variety of Mexican cuisine we’ve become accustomed to here in the United States. What you’re…
Can building businesses really help build peace in post-conflict communities? That’s the idea behind Bpeace, an international NGO that hopes their work helping women entrepreneurs grow their businesses will have a multiplying effect on the communities that surround them. Bpeace believes that the key to creating more peaceful societies is by giving people the most…
Just a little over a year ago, on January 12, 2010, an earthquake with a magnitude of 7.0 struck the small island of Haiti. Little did we know, but that earthquake would become one of the deadliest natural disasters in recent history – killing over 316,000 people, leaving another 1.6 million homeless and causing over…
Rural Peruvian women face a number of extreme challenges you might not expect from living in such a hyper-connected world. Imagine caring for your family in relative isolation – living at extremely high altitudes, which are relatively inaccessible due to lack of roads and transportation, subsisting on what little you can farm from the extremely…
Many analysts are predicting that 2011 will be a make-or-break-it year for many green businesses as increasing competition in the green sector drives some businesses to new heights of innovation and service while other businesses lag behind. Keeping your finger on the pulse of macro and consumer trends is one way to ensure that your…
The main statistic that greets you on the homepage of Hello Rewind, a social enterprise partnering with an organization in New York City called Restore NYC, is sobering – over 100,000 women are sex trafficked each day. The second statistic is slightly less sobering, the impact is no less real – over 16,000 tons of…
A few simple changes can make a huge impact on our environment, especially if everyone is doing his part. The new year is a great time to begin making the change to greener living, whether for you or your business. You do not have to spend a fortune either. In fact, some environmental-friendly practices can…
This is the second in a two part Gaming For Good series. Last week, we discussed the concept of “gamification – adding game mechanics such as points, levels, badges, leader boards, and rewards to everyday activities – and how it can be used by green businesses, non-profits, and social enterprises to create social change. Gamification…
The conflict between Israel and Palestine is not new. It has been raging for decades. While much attention is paid to the militarization of the conflict, little is given to how it affects the day to day lives of citizens on both sides. Occupation, and the numerous political, social and economic consequences that go along…
One of the hottest trends of 2010 was “gamification.” Gamification is the practice of adding game mechanics such as points, badges, levels, leaderboards, and rewards to everyday activities. Gaming is a tremendously popular hobby among both sexes and nearly all age groups. It’s also a tremendously time consuming hobby. In 2003, people spent a total…
Do you know the definition of an entrepreneur? According to the dictionary, an entrepreneur is a person who possesses a new enterprise, venture or idea, and then assumes all the risk necessary to implement it. For Global Grassroots, entrepreneurs are exactly that, but first and foremost, they are women. What is Global Grassroots? While traveling…
