Food production and food waste pose some big environmental challenges to consumers and businesses alike, but these pioneering green entrepreneurs are finding ways around traditional challenges with innovative ideas for supporting sustainable agriculture and avoiding food waste.
Batlow Apples Turns Trash into Cider Treasure with This Green Business Idea
Made with 3.5 apples per bottle, Batlow Premium Cider was developed out of a need to find a use for waste products produced in the apple growing industry. The apple co-operative, Batlow Apples, found that its waste fruit was just that – waste.
So instead of throwing the apples that weren’t deemed suitable for the supermarket into the trash, Batlow Apples decided to create a side business making apple cider. Their beverage is made without concentrates or sugar, is gluten-free, and apparently a favorite of Australians. Check out their quirky video on the selection of apples for the cider:
MyFarm.com Crowd-Manages Agricultural Production, Supports Small Farm
A Portuguese farm is now being run by the masses through MyFarm.com. This conventional farm was converted into farm land which is now being crowd-managed by urban dwellers, giving them the opportunity to participate in farm life without having to move to the farm. Functioning much like a game (think Farmville), MyFarm.com makes real-life agriculture fun and creative.
Members of the farm co-operative are able to purchase 49 square meters of land for EUR 60, which gives them 600 points, with the opportunity to purchase more points at a rate of EUR 1 per 10 points.
The points are then converted into power that can be used to dictate what happens on the farm. Members can choose from activities like selecting which seeds to grow, determining when seeds should be planted and how many to sow, as well as some of the techniques used for cultivation. And if members aren’t sure what’s best, they can consult the online information available to them on how sustainable farms are managed. The workers on the farm are then to set to work within three working days (weather permitting) to carry out the plans of the members. They also receive updates on how their garden grows.
Once the season is complete, the members receive a portion of the crop to get a taste for what they’ve cooperatively created! Members are also required to pay a monthly lease of EUR 25 which goes to supporting the farm. It’s a great concept for educating people about the origins of food while supporting small farmers at the same time.
Zéro Gâchis Helps Businesses Discount Food to Avoid Spoilage Waste
In another stroke of food-saving brilliance, Zéro Gâchis, a French based green enterprise, has created a way for businesses to avoid food waste by advertising sales on foods that are near their expiration dates. When a grocer or bakery finds that they have items that will soon spoil if they are not consumed, they can create promotions to offer the foods at a discount. Buyers are notified of the sales via the site and can take quick action to purchase the goods before they go. Buyers also earn points for using the site, which gives them even further discounts in the future or be given at donations that help to avoid food waste.